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Morocco's tourism surge: A 2024 growth story

Wednesday 29 January 2025 - 16:34
Morocco's tourism surge: A 2024 growth story

Morocco is making headlines in the tourism world, as German daily Münchner Merkur reports a significant rise in international visitors to the Kingdom. In 2024, Morocco welcomed 17.4 million tourists, marking a remarkable 20% increase in arrivals compared to previous years. This surge positions Morocco as one of Africa's top destinations, surpassing even Egypt and South Africa in terms of growth.

The boost in tourism is attributed to substantial investments in infrastructure, including improvements to transportation networks and the expansion of air travel links. Notably, the Kingdom is also benefiting from ambitious projects like co-hosting the 2030 FIFA World Cup with Spain and Portugal. These developments have contributed to making Morocco an increasingly attractive destination for international tourists.

A key highlight of this growth is the launch of five new direct flights from Germany to Agadir. This move has already led to a significant surge in German tourist arrivals, with a 200% increase in the number of visitors to Agadir alone. As a result, Germany now ranks as the third-largest source market for Moroccan tourism.

Beyond Agadir, other cities like Casablanca, Rabat, Tangier, and Fez are also experiencing growing interest from German travelers, indicating a broadening of Morocco's appeal across its diverse destinations. With continued investment and strategic development, Morocco's tourism industry is set to flourish, marking 2024 as a historic year for the sector.


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