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Morocco's Tourism Excellence Shines at Dutch Vakantiebeurs 2025 Exhibition
Morocco secured a significant achievement at the prestigious Vakantiebeurs 2025 tourism fair in Utrecht, Netherlands, winning "The Most Beautiful Stand" award during the event held from January 8-12. The winning exhibition space, inaugurated by Moroccan Ambassador to the Netherlands Mohamed Basri alongside various diplomatic representatives, showcased the country's rich tourism offerings.
The National Moroccan Tourism Office (ONMT) coordinated the award-winning display, which featured collaborative participation from Moroccan tourism industry professionals and Royal Air Maroc (RAM). The stand's distinctive design and presentation captured attention among international exhibitors and visitors alike.
Vakantiebeurs, hosted annually at the Royal Dutch Jaarbeurs Exhibition & Convention Centre in Utrecht, stands as a premier European tourism and leisure event. The exhibition brings together a diverse array of global participants and encompasses various travel themes, including sustainable tourism, culinary experiences, and adventure travel. Tourism professionals, hospitality providers, and cultural organizations present their products and services to an engaged audience.
The 2025 edition demonstrated strong international participation, drawing industry professionals from Europe, Africa, the Americas, Asia, and Oceania. This recognition at Vakantiebeurs reinforces Morocco's position as a leading tourism destination, particularly significant as the country maintains its status as Africa's premier tourist destination.