Keywords: Luxury tourism


Morocco’s luxury tourism model strengthens its position on the global stage

Morocco is consolidating its reputation as a leading destination for luxury tourism, with its hospitality model increasingly attracting international attention for combining local identity, traditional craftsmanship, distinctive architecture and high-end service. Portuguese business publication Jornal......

La Mamounia named among the world’s 50 greatest luxury hotels by Robb Report

La Mamounia has been included in the 2026 "50 Greatest Luxury Hotels on Earth" ranking by Robb Report, reinforcing its reputation as one of the world's premier luxury hospitality destinations. The iconic Marrakech palace was recognized in the publication's Greatest Luxury Hotels in......

Paris Match highlights Morocco's rise as a premium global tourism destination

Morocco is strengthening its position as one of the world's leading tourism destinations, according to French magazine Paris Match, which has highlighted the country's transformation into a more diverse, sophisticated and competitive travel market. In a report titled "The New Morocco Moves......

Morocco elevates its tourism appeal with premium destinations and diversified experiences

Morocco is strengthening its position as one of the Mediterranean's most dynamic travel destinations by expanding beyond its traditional tourism hubs and investing in a broader, higher-value visitor experience, according to a recent feature published by French magazine Paris Match. The publication......

111SKIN launches at Mazagan Beach & Golf Resort, marking its first Hotel Collaboration in Morocco

The luxury wellness sector in Morocco welcomes a new prestigious player. Mazagan Beach & Golf Resort announces the integration of the British dermo-cosmetic brand 111SKIN into its spa, a collaboration that marks the brand's first establishment in a Moroccan hotel. This initiative strengthens the......

Vienna raises tourist tax to support premium travel experience amid record visitor numbers

The Austrian capital Vienna is preparing to significantly increase its tourist tax as it seeks to maintain the high standards of cleanliness, safety and comfort that have helped establish the city as a leading destination for premium tourism. The decision comes after a record year for visitor numbers,......

Three Marrakech hotels ranked among the world’s top 100 luxury hotels

Morocco has strengthened its reputation as a leading luxury travel destination after three prestigious hotels in Marrakech were included in Travel And Tour World's list of the 100 best luxury hotels in the world. According to the latest international ranking, Royal Mansour Marrakech secured 76th......

Delano expands to Marrakech with luxury hotel and residences project

Ennismore and YAMED have announced the launch of the first Delano Hotel & Residences project in Marrakech, marking the brand’s debut on the African continent. The project represents a major step in Delano’s international expansion strategy and reinforces Marrakech’s growing reputation......

Hilton Taghazout Bay crowned triple luxury champion in Africa

Taghazout, Morocco — The Hilton Taghazout Bay Beach Resort & Spa has earned three major titles at the 2025 World Luxury Hotel Awards, reaffirming its position as one of Africa’s leading beachfront destinations for families and leisure travelers. The resort received awards for Africa’s......