Les Impériales Week 2025: The Paradigm Shift

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Les Impériales Week 2025: The Paradigm Shift – Business. People. Tech

LiFtour 2025: Driving insights into Morocco’s economic health through advertising trends

Article History | Friday 14 March 2025 - 17:03

Thursday 06 February 2025 - 11:50

TotalEnergies leads Morocco's energy and fuel sector in 2025 rankings

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 06 February 2025 - 11:50

TotalEnergies leads Morocco's energy and fuel sector in 2025 rankings

Thursday 06 February 2025 - 09:26

Mercedes-Benz named Morocco's favorite car brand

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 06 February 2025 - 09:26

Mercedes-Benz named Morocco's favorite car brand

Wednesday 05 February 2025 - 15:00

Marcom Edge shines at Impériales Week 2025 with bold achievements

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 05 February 2025 - 15:00

Marcom Edge shines at Impériales Week 2025 with bold achievements

Wednesday 05 February 2025 - 10:25

TNC shines as "agency of the year" at Les Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 05 February 2025 - 10:25

TNC shines as "agency of the year" at Les Impériales Week 2025

Tuesday 04 February 2025 - 10:15

Coca-Cola Maroc crowned as consumers' favorite beverage brand

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 04 February 2025 - 10:15

Coca-Cola Maroc crowned as consumers' favorite beverage brand

Tuesday 04 February 2025 - 09:40

Optimum Marketing Group shines with triple win at Les Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 04 February 2025 - 09:40

Optimum Marketing Group shines with triple win at Les Impériales Week 2025

Tuesday 04 February 2025 - 09:15

Al Barid Bank honored with three awards at Les Impériales Week 2025 for its Ezy campaign

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 04 February 2025 - 09:15

Al Barid Bank honored with three awards at Les Impériales Week 2025 for its Ezy campaign

Monday 03 February 2025 - 12:00

Marketing excellence celebrated at Les Impériales Week 2025 in Casablanca

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 03 February 2025 - 12:00

Marketing excellence celebrated at Les Impériales Week 2025 in Casablanca

Monday 03 February 2025 - 11:38

BIMO secures top 3 spot among Morocco's most-loved food brands

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 03 February 2025 - 11:38

BIMO secures top 3 spot among Morocco's most-loved food brands

Monday 03 February 2025 - 12:20

Mustapha Swinga honored as one of Morocco’s most beloved influencers

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 03 February 2025 - 12:20

Mustapha Swinga honored as one of Morocco’s most beloved influencers

Monday 03 February 2025 - 10:10

Burger King Morocco earns spot as a top "love brand" in fast food

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 03 February 2025 - 10:10

Burger King Morocco earns spot as a top "love brand" in fast food

Saturday 01 February 2025 - 16:25

Celebrating excellence: The winners of Les Étoiles Des Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Saturday 01 February 2025 - 16:25

Celebrating excellence: The winners of Les Étoiles Des Impériales Week 2025

Friday 31 January 2025 - 16:30

Anouar Sabri reimagines Les Impériales Week: a transformative experience for communication professionals

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 31 January 2025 - 16:30

Anouar Sabri reimagines Les Impériales Week: a transformative experience for communication professionals

Friday 31 January 2025 - 13:40

Remembering Naima Lamcharki: A Tribute to a Moroccan Media Icon

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 31 January 2025 - 13:40

Remembering Naima Lamcharki: A Tribute to a Moroccan Media Icon

Friday 31 January 2025 - 13:00

Radouane Yahia: Rethinking education to tackle the challenges of modern marketing

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 31 January 2025 - 13:00

Radouane Yahia: Rethinking education to tackle the challenges of modern marketing

Thursday 30 January 2025 - 20:00

Les Imperials Week 2025 closes with a bold vision for Morocco’s future

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 30 January 2025 - 20:00

Les Imperials Week 2025 closes with a bold vision for Morocco’s future

Thursday 30 January 2025 - 19:40

Moroccan consumers crown Inwi as nation's most trusted telecom brand

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 30 January 2025 - 19:40

Moroccan consumers crown Inwi as nation's most trusted telecom brand

Thursday 30 January 2025 - 00:05

Nada Aboumejd Spotlights Industry transformation at Les Impériales Week in Casablanca

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 30 January 2025 - 00:05

Nada Aboumejd Spotlights Industry transformation at Les Impériales Week in Casablanca

Wednesday 29 January 2025 - 23:59

Marjane tops Morocco’s favorite retail brands in 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 23:59

Marjane tops Morocco’s favorite retail brands in 2025

Thursday 30 January 2025 - 00:05

Danone tops Morocco’s most-loved food brands in 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 30 January 2025 - 00:05

Danone tops Morocco’s most-loved food brands in 2025

Thursday 30 January 2025 - 00:05

Inwi named Morocco’s favorite telecom brand in 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Thursday 30 January 2025 - 00:05

Inwi named Morocco’s favorite telecom brand in 2025

Wednesday 29 January 2025 - 23:59

Achraf Hakimi: A national icon and Morocco’s most beloved figure in 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 23:59

Achraf Hakimi: A national icon and Morocco’s most beloved figure in 2025

Wednesday 29 January 2025 - 20:35

Love Brand 2025: Morocco’s favorite brands and personalities revealed

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 20:35

Love Brand 2025: Morocco’s favorite brands and personalities revealed

Wednesday 29 January 2025 - 14:40

Morocco’s favorite brands celebrated at Love Brand soirée in Casablanca

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 14:40

Morocco’s favorite brands celebrated at Love Brand soirée in Casablanca

Monday 27 January 2025 - 16:35

Showreel Morocco kicks off Les Impériales Week 2025 in Casablanca

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 27 January 2025 - 16:35

Showreel Morocco kicks off Les Impériales Week 2025 in Casablanca

Wednesday 29 January 2025 - 11:50

Abdellatif Komat at Les Impériales Week: 'Human capital, a key driver of development'

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 11:50

Abdellatif Komat at Les Impériales Week: 'Human capital, a key driver of development'

Tuesday 28 January 2025 - 23:40

Les Impériales Week 2025: Shaping the future of communication and marketing

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 28 January 2025 - 23:40

Les Impériales Week 2025: Shaping the future of communication and marketing

Wednesday 29 January 2025 - 06:30

Mehdi Tazi: The pivotal role of marketing in shaping Morocco’s economy

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 29 January 2025 - 06:30

Mehdi Tazi: The pivotal role of marketing in shaping Morocco’s economy

Tuesday 28 January 2025 - 12:50

Pascal Cübb underscores the transformative power of communication at Les Impériales Week

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 28 January 2025 - 12:50

Pascal Cübb underscores the transformative power of communication at Les Impériales Week

Tuesday 28 January 2025 - 12:40

Morocco's creative transformation: Insights from Obi Chukka at Les Impériales Week

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 28 January 2025 - 12:40

Morocco's creative transformation: Insights from Obi Chukka at Les Impériales Week

Tuesday 28 January 2025 - 12:30

Anouar Sabri outlines new vision at Les Impériales Week

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 28 January 2025 - 12:30

Anouar Sabri outlines new vision at Les Impériales Week

Monday 27 January 2025 - 20:10

Showreel Morocco marks the opening of Les Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 27 January 2025 - 20:10

Showreel Morocco marks the opening of Les Impériales Week 2025

Saturday 25 January 2025 - 10:50

Casablanca to host the innovation-focused Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Saturday 25 January 2025 - 10:50

Casablanca to host the innovation-focused Impériales Week 2025

Friday 24 January 2025 - 16:12

Casablanca hosts a transformative week for marketing, media, and communication professionals

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 24 January 2025 - 16:12

Casablanca hosts a transformative week for marketing, media, and communication professionals

Friday 24 January 2025 - 13:00

Les Impériales Week 2025: Advancing Morocco’s identity through technology and communication

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 24 January 2025 - 13:00

Les Impériales Week 2025: Advancing Morocco’s identity through technology and communication

Tuesday 21 January 2025 - 09:20

The paradigm shift: innovation and creativity take center stage at Les Impériales Week 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 21 January 2025 - 09:20

The paradigm shift: innovation and creativity take center stage at Les Impériales Week 2025

Monday 20 January 2025 - 11:15

Casablanca hosts the 8th edition of Les Impériales Week, spotlighting innovation and creativity

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Monday 20 January 2025 - 11:15

Casablanca hosts the 8th edition of Les Impériales Week, spotlighting innovation and creativity

Wednesday 08 January 2025 - 21:00

Les Impériales 2025: A week to redefine the future of brands

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 08 January 2025 - 21:00

Les Impériales 2025: A week to redefine the future of brands

Tuesday 31 December 2024 - 10:00

Les étoiles 2025 : Showcasing Morocco's finest creative talent

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 31 December 2024 - 10:00

Les étoiles 2025 : Showcasing Morocco's finest creative talent

Tuesday 24 December 2024 - 20:35

Shining a spotlight on creative excellence at Les Étoiles 2025

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Tuesday 24 December 2024 - 20:35

Shining a spotlight on creative excellence at Les Étoiles 2025

Wednesday 18 December 2024 - 13:40

The Paradigm Shift: Shaping the Future of Business, People, and Technology in Morocco

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 18 December 2024 - 13:40

The Paradigm Shift: Shaping the Future of Business, People, and Technology in Morocco

Friday 22 November 2024 - 16:15

Les Impériales unveil groundbreaking study on the future of communication in Morocco

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 22 November 2024 - 16:15

Les Impériales unveil groundbreaking study on the future of communication in Morocco

Wednesday 18 December 2024 - 14:32

A Paradigm Shift Les Impériales 2025 – Shaping the Future of Business, People, and Technology

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Wednesday 18 December 2024 - 14:32

A Paradigm Shift Les Impériales 2025 – Shaping the Future of Business, People, and Technology

Friday 22 November 2024 - 16:24

Exploring the Future: A Strategic Vision for the Communication and Marketing Industry by 2035

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 22 November 2024 - 16:24

Exploring the Future: A Strategic Vision for the Communication and Marketing Industry by 2035

Friday 08 November 2024 - 11:36

Les Impériales 2025: A Leading Event in Advertising Creativity and Innovation in Morocco

Advertising trends as a reflection of Morocco’s economic health At the 2025 edition of LiFtour, Anouar Sabri emphasized the pivotal role of the...

Friday 08 November 2024 - 11:36

Les Impériales 2025: A Leading Event in Advertising Creativity and Innovation in Morocco

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