Keywords: Sport


Nike emerges as Moroccans’ favorite Fashion Love Brand in 2026

In Casablanca, the Love Brand Ceremony 2026, organized as part of Les Impériales Week, recognized Nike as the most loved brand in the Fashion & Clothing category. This distinction illustrates the ability of a global player to embed itself sustainably in local usage, aspirations, and cultural......

UNESCO and Morocco 2030 Foundation join forces to promote education and inclusion through sport

UNESCO and the Morocco 2030 Foundation have signed a groundbreaking partnership to leverage sports as a tool for education, inclusion, and social cohesion. The agreement, which spans from 2025 to 2030, seeks to transform the energy of major sporting events into lasting benefits for Moroccan youth and......

Global Solidarity Run debuts in Morocco, uniting communities through sport

Morocco hosted its first-ever Global Solidarity Run on Saturday, October 25, at Dar Essalam Forest in Rabat, marking a historic moment for the international initiative. Organized by the Embassy of Ireland in Rabat in partnership with UNHCR Morocco, Tibu Africa, and local volunteers, the event brought......

Morocco unites sport and ecology at the Spogomi World Cup 2025

Morocco is stepping onto the global stage with an innovative initiative that combines sport and environmental action. Veolia Maroc, a leader in ecological transformation, has partnered exclusively with the Association Bahri to support Morocco’s national waste collection team at the 2025 Spogomi......

ASICS unveils the GEL-KAYANO 32 in Morocco, enhancing stability and comfort for runners

ASICS, the renowned Japanese sportswear brand, has reinforced its footprint in Morocco through its official partnership with Planet Sport, the exclusive distributor of the brand in the country. Marking this collaboration, ASICS has introduced the GEL-KAYANO™ 32, the latest evolution of its iconic......

Morocco to face Colombia, Chile and the Netherlands in Kings League 2026 group stage

Morocco will compete against Colombia, Chile, and the Netherlands in the group stage of the 2026 Kings League of Nations, following the official draw held in Copacabana, Brazil. The tournament, which begins in January, will feature some of the world’s most vibrant football nations, with host and......

Algerian boxer Imane Khelif fights gender testing rules in international sport

Algerian boxer Imane Khelif, gold medalist in the under-66 kg category at the Paris 2024 Olympics, has launched a legal challenge against World Boxing’s gender testing regulations. The Court of Arbitration for Sport (CAS) confirmed it received her appeal but declined to suspend the contested rules......

Taylor Swift et Travis Kelce annoncent leur mariage, un couple de légendes

La superstar mondiale de la pop Taylor Swift et le joueur vedette de football américain Travis Kelce se marieront prochainement, ont annoncé les deux icônes sur leurs réseaux sociaux ce mardi. Une annonce romantique et très attendue "Votre professeure d'anglais......

Rallye Aïcha des Gazelles 2025 concludes with a vibrant celebration in Essaouira

The Rallye Aïcha des Gazelles, Morocco’s renowned all-female motor-sport event, is set to culminate in a grand celebration in Essaouira on April 26. This iconic rally, which has been a symbol of resilience and empowerment for over three decades, showcases the adventurous spirit of women participants......