Advertising

Keywords: COMMUNICATION


Majority of Spaniards find government response to blackout lacking, says CIS

Nearly 60% of respondents in a recent flash survey conducted by the Centro de Investigaciones Sociológicas (CIS) deem the government’s response to the electrical blackout on April 28 as "insufficient." Specifically, 59.6% of those surveyed believe that the information provided......

SIEL 2025 draws 403,000 visitors, highlighting Moroccan literature's global appeal

The 30th International Publishing and Book Fair (SIEL) concluded its week-long celebration in Rabat, attracting over 403,000 visitors, as confirmed by the Ministry of Youth, Culture, and Communication. This impressive turnout signifies a 26% increase from the previous year, underscoring the fair's......

Morocco launches youth labs initiative to empower young researchers

The Moroccan Ministry of Youth, Culture, and Communication, in collaboration with UNESCO, has inaugurated the “Youth Labs” program aimed at fostering young researchers. This pioneering initiative marks Morocco as the first country globally to adopt this UNESCO program, titled “Youth......

Les Impériales unveil first insights from the 2035 prospective study

During its annual "LI Ftour 2025" event held on March 13 in Casablanca, the Association Les Impériales unveiled the first insights from the 2035 Prospective Study. This strategic initiative aims to anticipate the transformations in Morocco’s marketing, communication, media, digital,......

Growing concerns over digital fraud in Morocco's cryptocurrency landscape

In a troubling development, the Moroccan government has issued a warning regarding a fraudulent account on X (formerly Twitter) impersonating Prime Minister Aziz Akhannouch. This fake account has been promoting a fictitious Moroccan cryptocurrency, raising alarms about the increasing sophistication of......

LiFtour 2025: Essential event for marketing and communication experts

The holy month of Ramadan, known for its spirit of sharing and reflection, sets the perfect backdrop for the 13th edition of LiFtour, organized by the Association Les Impériales. Scheduled for Thursday, March 13, 2025, in Casablanca, this event has become a key reference for professionals across......

Marcom Edge shines at Impériales Week 2025 with bold achievements

During Les Impériales Week 2025, held from January 27 to February 2 in Casablanca, Marcom Edge once again showcased its prominence in Morocco’s communication and marketing sector. The event, themed "The Paradigm Shift – Business. People. Tech.", highlighted the transformative......

Marketing excellence celebrated at Les Impériales Week 2025 in Casablanca

The 8th edition of Les Impériales Week concluded on Friday, January 31, in Casablanca, marking the end of a dynamic week filled with discussions, insights, and celebrations centered on the latest trends in marketing, communication, digital innovation, media, and events. Held under the theme "The......

Celebrating excellence: The winners of Les Étoiles Des Impériales Week 2025

The 8th edition of Les Impériales Week concluded on a high note Friday evening in Casablanca, honoring the most innovative and impactful campaigns in communication, marketing, media, and digital through the prestigious "Les Étoiles" awards.   A ceremony spotlighting innovation......