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Keywords: Fatim Zahra Ammor
Morocco’s tourism sector has reached a remarkable milestone, welcoming 8.9 million visitors in the first half of 2025—a 19% increase compared to the same period in 2024. This surge represents an additional 1.4 million tourists, further cementing Morocco’s position as a leading global......
The Moroccan National Tourist Office (ONMT) and China Eastern Airlines have signed a strategic agreement in Rabat to bolster Morocco’s appeal within the Chinese market. This partnership aims to attract one million Chinese tourists by 2030, reinforcing Morocco's position as a leading global......
Morocco has launched a new star rating system that will apply to all tourist accommodations, including hotels, riads, guest houses, and other lodging options. This unified approach aims to elevate hospitality standards and align the nation’s tourism offerings with international benchmarks. A new......
Russian interest in Moroccan travel has surged dramatically for the upcoming summer season. According to analytics from travel planning service OneTwoTrip, Morocco has shown the most notable increase in demand, with five times more travelers planning to visit this summer compared to 2024. Morocco now......
As of February, nearly 819 projects have been validated under the "Go Siyaha" program, according to Fatim-Zahra Ammor, the Minister of Tourism, Craft, and Social Economy. This announcement was made during a session at the House of Representatives on Monday. Responding to an oral question about......
During a debate held on Thursday, Fatim-Zahra Ammor, Morocco’s Minister of Tourism, Handicrafts, and Social and Solidarity Economy, provided insights into the government’s initiatives and ambitions regarding investment in small and medium-sized enterprises (SMEs) and support for startups......
Morocco's tourism sector has achieved an unprecedented milestone, welcoming 1.2 million tourists in January 2025, marking a 27% increase compared to the previous year. This surge represents an additional 272,000 visitors from January 2024's figures. The tourism ministry highlighted this achievement......
The 8th edition of Les Impériales Week concluded in grand style, marked by inspiring speeches and memorable moments. Held under the theme “The Paradigm Shift – Business. People. Tech.,” the event brought together key players in communication, marketing, and media, transforming......
In a significant move to bolster the tourism industry across Africa, Morocco has become home to the first UN Tourism thematic office on the continent. This innovative office, located in Rabat, aims to implement groundbreaking programs and startup competitions designed to invigorate the tourism sector......