Advertising

Keywords: Global Market


Former BMW Executive Appointed to Spearhead Morocco's Investment Strategy

In a significant move to enhance Morocco's economic landscape, King Mohammed VI has appointed Karim Zidane as Minister Delegate for Investment, Convergence, and the Evaluation of Public Policies (MICEPP), marking a strategic shift in the nation's approach to investment and governance. Zidane,......

Morocco and Spain Share the Spotlight in the Global Tomato Market

In a remarkable display of dominance, Morocco and Spain have emerged as the reigning tomato titans, each exporting an impressive 658.7 million kilos in 2023, according to the specialized portal Hortoinfo. This achievement is all the more notable considering the relentless drought that has gripped the......

Promoting Moroccan Identity on a Global Stage: Les Impériales 2024 Explores the Power of "The Moroccan Brand"

From February 14-16, Casablanca will host Les Impériales 2024, a major event for the advertising industry in Morocco. Under the theme "THE MOROCCAN ID - INSPIRE. CREATE. EMPOWER", this seventh edition aims to celebrate Moroccan identity in all its facets, from historical roots to contemporary......