Advertising

Keywords: Casablanca


Morocco's women's national football team prepares for 2024 Africa Cup of Nations

As the 2024 Africa Women’s Cup of Nations (AWCON) approaches, Morocco’s national women’s football team is gearing up with two friendly matches against Ghana and Haiti. These games, scheduled for February 21 and 25 at Casablanca’s Père Jégo Stadium, are part of a......

TBS Education unveils modern campus in Casablanca's financial district

TBS Education has inaugurated its new campus in Casablanca's Finance City (CFC) district, marking a significant expansion of its educational presence in Morocco. The French business school, which has operated in Morocco since 1987, has moved into a spacious facility spanning 3,429 square meters with......

Celebrating excellence: The winners of Les Étoiles Des Impériales Week 2025

The 8th edition of Les Impériales Week concluded on a high note Friday evening in Casablanca, honoring the most innovative and impactful campaigns in communication, marketing, media, and digital through the prestigious "Les Étoiles" awards.   A ceremony spotlighting innovation......

Accor's new organizational structure in Morocco aims to drive tourism growth

Accor Group has announced the implementation of a new organizational structure in Morocco designed to accelerate its growth in the local market and position the country as a key travel destination. The company highlighted that the focus of this initiative is on operational excellence and diversifying......

Nada Aboumejd Spotlights Industry transformation at Les Impériales Week in Casablanca

Casablanca is abuzz with activity as the 8th edition of Les Impériales Week unfolds, running from January 27 to February 2, 2025. Organized by the association Les Impériales, this highly anticipated event serves as a key gathering for professionals in communication, marketing, and media.......

Pascal Cübb underscores the transformative power of communication at Les Impériales Week

Les Impériales Week 2025 commenced with a spectacular opening night, the Showreel Morocco, hosted at MEGARAMA Casablanca. This flagship event in the communication, advertising, and media sectors marked the beginning of a week dedicated to innovation and excellence. The evening showcased campaigns......

Showreel Morocco kicks off Les Impériales Week 2025 in Casablanca

The prestigious Showreel Morocco event marked the prelude to the highly anticipated Les Impériales Week 2025, taking place on Monday, January 27, at Megarama Casablanca. This exclusive evening spotlighted the shortlisted advertising campaigns vying for the coveted Les Étoiles 2025 awards.......

Moroccan dirham shows mixed performance as central bank boosts financial system

The Moroccan dirham demonstrated varied performance in foreign exchange markets during January 16-22, appreciating 0.6% against the US dollar while declining 0.5% against the euro, according to Bank Al-Maghrib (BAM). During this period, BAM reported no currency auction operations in the foreign exchange......

Casablanca to host the innovation-focused Impériales Week 2025

Casablanca is gearing up for a week of creativity and innovation with the 8th edition of Les Impériales Week, scheduled to take place from January 27 to February 2, 2025. This flagship event, now a cornerstone in the marketing and communication industries, promises an intensive week of discovery,......