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Keywords: Imperiales


Exploring Moroccan Identity: Insights from the 7th Edition of Les Impériales 2024

The prestigious 'Les Impériales' annual conference kicked off its 7th edition on June 12th in Casablanca, bringing together eminent figures to discuss the central theme of vital importance - "Moroccan Identity: Inspire. Create. Empower."  Opening the discussions, Les Imperiales......

Rising Trailblazers: How a New Generation of "Moroccan Doers" Are Shaping Morocco's Future

The phrase "Moroccan Doers" represents an emerging wave of bold and determined Moroccans who are actively creating opportunities rather than passively waiting for them. They embody a pioneering spirit that reflects Morocco's current economic, cultural and social dynamism where individual......

Empowering Moroccan Brands: Insights from Adil Chafiqi at Les Impériales 2024

This year's Les Imperiales conference in Casablanca concluded yesterday after insightful discussions on leveraging Morocco's strengths. With a record-high 275 communications professionals in attendance exploring the theme "THE MOROCCAN ID - INSPIRE. CREATE. EMPOWER", the prestigious......

Commitment to Craft: Cosmetics Pioneer Wafaâ Ghiati Shares Secrets to Success at Les Impériales 2024

The seventh edition of Les Impériales concluded recently in Casablanca, culminating another impactful event celebrating Moroccan identity, talent, and enterprise. With a record-breaking 275 communications industry professionals in attendance, this year's gathering explored the theme "THE......

Promoting Moroccan Identity on a Global Stage: Les Impériales 2024 Explores the Power of "The Moroccan Brand"

From February 14-16, Casablanca will host Les Impériales 2024, a major event for the advertising industry in Morocco. Under the theme "THE MOROCCAN ID - INSPIRE. CREATE. EMPOWER", this seventh edition aims to celebrate Moroccan identity in all its facets, from historical roots to contemporary......

The Moroccan Identity Takes Center Stage at Les Impériales 2024

Casablanca is currently home to the 7th edition of Les Impériales, Morocco’s premier marketing and communications event. Running from February 13th to the 16th under the theme “THE MOROCCAN ID – INSPIRE. CREATE. EMPOWER,” this year's Impériales invites deep reflection......

Les Impériales 2024: Celebrating Excellence and Innovation in Morocco's Industries

The 7th edition of the acclaimed Les Impériales 2024 continues to garner praise and accolades, this time from Noureddine Ayouch, founder and president of the Shams Publicité agency. Ayouch, an iconic figure in Morocco's advertising world, expressed his admiration for this prestigious......

The Must-See Moments of the 7th Edition of Les Impériales

Let's dive into the fascinating universe of the 7th edition of Les Impériales, a prestigious event that makes Casablanca’s heart beat faster until February 16th. Under the evocative theme “THE MOROCCAN ID – INSPIRE. CREATE. EMPOWER”, this edition invites us to explore......

Hicham Masrar Among Celebrated Influencers at Les Impériales 2024

Casablanca hosts the 7th edition of les Impériales 2024, a flagship event running until February 16 under the inspiring theme "THE MOROCCAN ID - INSPIRE. CREATE. EMPOWER." This annual edition invites deep reflection on Moroccan identity, its roots, strengths, and inspiring power. At......