Keywords: LUXURY


CIH Bank and Mastercard Bring More Than 170 Guests Together for the World Elite Cup in El Jadida

CIH Bank and Mastercard have strengthened their focus on premium customer experiences with the sixth edition of the World Elite Cup, a golf event that brought together more than 170 participants in El Jadida, featuring British professional golfer Georgia Hall. Organized exclusively for Mastercard World......

Denza considers launching its own financing business in Europe in 2027

Denza, the premium automotive brand owned by Chinese manufacturer BYD, is reportedly considering establishing its own financing operations in Europe in 2027. The initiative would support the company’s efforts to expand its presence in the luxury vehicle segment and compete with established German......

La Mamounia named Morocco’s best hotel in the 2026 Readers’ Choice Awards

La Mamounia, the iconic luxury hotel in Marrakech, has received two major distinctions in the 2026 Readers’ Choice Awards published by Condé Nast Traveler, reinforcing its reputation as one of the leading destinations in international luxury hospitality. Readers of the magazine’s US......

Ten Moroccan Hotels Earn Recognition in Condé Nast Traveler’s Readers’ Choice Awards 2026

Morocco has strengthened its international profile as a luxury travel destination, with ten hotels featured in the 2026 Readers’ Choice Awards published by American travel magazine Condé Nast Traveler. The annual ranking reflects the preferences of 798,867 readers and highlights the country’s......

Rolex watches become sought-after assets as secondary market prices climb

Rolex watches are increasingly being viewed not only as luxury products but also as highly sought-after assets, as limited availability and strong demand continue to create significant differences between official retail prices and prices on the secondary market. The Swiss watchmaker produces more than......

UK sees wealthy departures as tax changes reshape the business landscape

The United Kingdom is facing continued departures among some of its wealthiest residents, with the combined fortunes of billionaires who have reduced or ended their ties with the country estimated at around $160 billion over the past two years, according to Bloomberg data based on the Bloomberg Billionaires......

Luxury cars in Morocco put the spotlight on the origin of funds

The purchase of a high-end vehicle can be an entirely legitimate expression of wealth. But when cars worth millions of dirhams are acquired repeatedly, transferred between owners within short periods or financed through arrangements that are difficult to explain, investigators may look beyond the vehicle......

ANRF probes multimillion-dirham luxury car deals in Casablanca, Rabat and Tangier

Morocco’s National Financial Intelligence Authority (ANRF) is examining a series of high-value luxury vehicle purchases carried out in Casablanca, Rabat and Tangier, amid questions over the origin of the funds and the identities of the individuals ultimately benefiting from the transactions. According......

Morocco strengthens its position in Africa’s luxury hospitality market with 31 MICHELIN Keys

Morocco is strengthening its presence on the global luxury tourism map after 31 hotels across the country were awarded MICHELIN Keys in the 2026 selection, placing it just behind South Africa in Africa’s ranking. The distinction highlights a growing segment of Moroccan hospitality built around......