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Digital Trends


The Art of Humor: Crafting Comedic Brilliance for TikTok

TikTok reverberates with laughter, establishing itself as a kingdom of comedy. Hashtags such as #funny and #comedy have amassed a staggering six trillion views, highlighting users' insatiable appetite for humor on this platform. The unique formats and trends on TikTok shape a distinct humor ecosystem......

Trends in Global Advertising: Growth Projections for 2023 and 2024

The landscape of the global advertising market is poised for notable shifts in the coming years, as indicated by GroupM, WPP's media branch. Projections for 2023 suggest a substantial increase of +5.8%, reaching a staggering $889 billion (excluding U.S. political advertising). The growth trend is......