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AI Ethics and Youth in Focus as UNESCO Joins Morocco's Prestigious Book Fair

In a groundbreaking partnership, UNESCO has united with Morocco's Ministry of Youth, Culture, and Communication to unveil the 29th edition of the International Exhibition of Publishing and Books. This unprecedented collaboration aims to raise the event to new heights, shedding light on the intertwined......

Aissam Fathya Outlines Future of Moroccan Communication Industry at 12th 'LI-Ftour' Edition

In a night brimming with inspiration, networking, and jubilation, the 12th edition of the highly anticipated "LI-Ftour" event, organized by the esteemed association "Les Impériales", marked its triumphant return during the sacred month of Ramadan. Held on Thursday, March 21,......

LI-Ftour 2024: 12th Edition Overflowing with Sharing and Inspiration in the Sacred Month of Ramadan

In a night filled with camaraderie and enlightenment, "Les Impériales" association' celebrated the 12th edition of "LI-Ftour" in Casablanca last night. This event, held during the sacred month of Ramadan, follows the resounding success of the association's 7th annual......

ONCF: Special Offers to Celebrate International Women's Day

On this International Women's Day, the National Office of Railways (ONCF) pays a heartfelt tribute to women by rolling out two enticing offers. Designed to ease the mobility of women, whether they are regular subscribers or occasional travelers, these exceptional promotions reflect ONCF's commitment......

Moroccan YouTuber Receives Prestigious Arab "Hope Makers" Award for Philanthropic Achievements

Moroccan philanthropist Amine Imnir was honored on Sunday for his exceptional humanitarian contributions, clinching the top prize at the annual Hope Makers Awards ceremony held in Dubai. In front of an audience of 12,000, including UAE Vice President Sheikh Mohammed bin Rashid Al Maktoum, Imnir was bestowed......

Rabat Steals the Show: Morocco's Premier Gaming Expo Debuts in Style

Morocco is poised to seize the spotlight as it hosts a pioneering event set to redefine the gaming landscape across Africa. From May 24th to 26th, Rabat will serve as the arena where industry leaders and innovators from across the continent converge for the inaugural Morocco Gaming Expo. This inaugural......

2024 Fez Running Festival: A Marathon Experience Like No Other

The Dila Sports Development Association (DSDA) organized the third edition of the Fez Running Festival on February 25, featuring circuits of 5, 10, and 21 kilometers. Hundreds of runners completed their registration on Thursday, February 22, at the main gate of Parc Amerique Latine in Fez, according......

Rallye Aïcha des Gazelles: Empowering Women and Advancing Sustainability

The renowned Rallye Aïcha des Gazelles is set to return from April 12-27, reaffirming its commitment to promoting women's empowerment and environmental stewardship. This year's edition promises exhilarating competition as 400 "gazelles," including a proud contingent of 21 from......

Mosaic Communication: Double Accolades for Creative Campaigns and Event Excellence

Casablanca, Morocco - Mosaic Communication, a leading communications agency, received dual honors, clinching two prestigious "Etoiles" at the 7th edition of "Les Impériales", an esteemed annual awards gala uniting Morocco's advertising and marketing sectors. The agency's......

The Growing Significance of Data in Moroccan Companies' Marketing Strategies: Insights from the 7th Edition of 'Les Impériales 2024'

In the vibrant world of Moroccan marketing, a fundamental truth shines brightly: data is now the undisputed cornerstone of companies' marketing strategies. During the prestigious 7th edition of the Imperials 2024, which ignited the city of Casablanca from February 12th to 16th under the theme "The......

Inwi's Creative Spirit and Commitment to Innovation Recognized with Two Excellence Awards

Leading Moroccan telecommunications provider Inwi added to its reputation as an innovator after winning two prestigious awards at this year's 'Les Impériales' gala.  Now in its 7th year, 'Les Impériales' is a high-profile event that celebrates excellence in the......

Celebrating Creativity and Excellence: Highlights from the 2024 Impériales Awards

The curtain fell on the highly anticipated 7th edition of "Les Impériales" annual gathering in Casablanca, celebrating marketing and advertising excellence in Morocco. The glitzy event saw several prizes and tributes handed out, shining a light on the talent and innovation of Moroccan......

Top Agencies and Brands Honored at Les Impériales Gala

The 7th edition of 'Les Impériales' went down in history as the biggest and most star-studded event yet, recognizing excellence and innovation across Morocco's thriving communications industry. Over 3,500 professionals and key figures from the sector packed the magnificent Carré......